What is Bot Traffic and How to Stop It? Know All
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What is Bot Traffic and How to Stop It Know All

Bot traffic refers to non-human traffic on the website, web page and app, a number of people recognize that the term bot traffic is negative. But reality is not like that, it is not necessarily right or wrong, basically, it depends on your purpose. There are high chance that it has a negative effect on your web page, website and app.  

You might have observed that tons of people are switching towards bot traffic in order to make profit and generate more revenue with the help of traffic without ranking. Do you think it is the right way and really it works? 

The right answer is no, it does not work to make a profit, as it has not engaged with the content since it is a bot. Even some bots can be dangerous for you, because they can be used with the purpose of credential stuffing, data scraping and launching DDoS attacks. Through this post we will explore.

How Can You Identify Bot Traffic?    

• Abnormal high pageview

• Abnormal high bounce rate

• Junk conversions

• Spike in traffic

Yes, it is also possible to identify bot traffic from Google Analytics, as Google Analytics offers an option to exclude all hits from unidentified bots or spiders. If source of the bot can be identified or users provide a specific list of IPs then, bot IPs can be avoided by Google Analytics. This function will stop some bots from disrupting traffic or GA data, but not all.

How to Stop Bot Traffic?

Bot traffic is a growing problem for websites, as it can skew analytics and put a strain on server resources. There are several strategies that website owners can use to combat bot traffic and ensure that their website is receiving legitimate traffic. 

1. CAPTCHA Implementation

One effective way to stop bot traffic is to implement CAPTCHA challenges on forms and login pages. CAPTCHAs are designed to separate human users from bots by requiring users to complete a challenge that is easy for humans, but difficult for bots to solve. This can help prevent bots from accessing a website and decrease the amount of fraudulent traffic.

2. Monitor Website Actively

Another strategy to stop bot traffic is to monitor website traffic and block suspicious IP addresses. Website owners can use tools that analyze traffic patterns and IP addresses to identify and block bots. This can help prevent bots from accessing a website and reduce the strain on server resources. 

3. Review Analytics

Website owners can regularly review website logs and analyze traffic sources to identify patterns of suspicious behavior. By monitoring website traffic and blocking suspicious IP addresses, website owners can effectively combat bot traffic and prevent it from impacting website performance. 

Why Stopping Bot Traffic is Necessary?

Stopping bot traffic is crucial for maintaining website integrity and ensuring that legitimate users are able to access a website. By implementing CAPTCHA challenges, monitoring website traffic, and blocking suspicious IP addresses, website owners can effectively combat bot traffic and prevent it from impacting website performance. By taking proactive steps to prevent bot traffic, website owners can ensure that their website is receiving legitimate traffic and provide a better user experience for their visitors.